La Maison Couture Press Release 2015 - White Is The New Black
Press Release – July 2015 GILL CHRISTOPHERS
La Maison Couture has refined its focus, launching its chic new site this July 2015. La Maison Couture – is a Contemporary Fine Jewellery and Lifestyle Boutique dedicated to sourcing unique, stand out, jewellery pieces and lifestyle gifts for the sophisticated connoisseur…
Nearly a decade after first opening the doors of the iconic La Maison Couture virtual chateau – cutting edge in terms of concept and technology and allowing customers to browse beautiful items in each of the chateau’s rooms – online shopping has exponentially moved on… and so has La Maison Couture. The focus has sharpened, been pared and refined to a new clarity. The success of the Jewellery Room in the Chateau was outstanding. This, along with the essential views and wishes of loyal customers, has led to a redefined boutique, giving a greater emphasis and offer of fine and contemporary jewellery, as well as a stylish edit of chic lifestyle gifts.
The underlying philosophy remains the same – to source and promote new and emerging brands from around the world – with a view to giving customers the joy of discovery and possession. Now that La Maison Couture has condensed and concentrated its collections, the new concept exhibits the most beautiful and alluring jewellery brands with the addition of exquisite, original, gorgeous gifts.
Today, luxurious products are widely available. What is distinct to La Maison Couture is the curation and edit of what is rare, unique, beautifully designed and of exceptional quality. A modern and contemporary boutique, it houses the latest collections and precious items. La Maison Couture is pioneering and dedicated to the future. It embraces design talent and is proud to showcase the new and unknown alongside established names – jewellery and lifestyle designers and brands not widely available.
Along with a fresh, sharp, clean design, the new La Maison Couture site is entirely user friendly across all devices, increasing the ease and speed of use for customers. Customer service is paramount. As well as the special items available for sale, the site provides an informed editorial – the reasons behind its choices, interviews with and the background stories of its chosen designers and brands.
Read more about La Maison Couture Founder – Tania McNab
